ENDURANCE

Endurance is the mental and physical stamina that is measured by your ability to withstand pain, fatigue, stress and hardship.  It is the ability to withstand a prolonged stressful effort or activity.

The endurance of a business owner is constantly tested.  Your mental and physical endurance are critical to your ability to make it through another day, another project or the next sales call.  To get you over the hump, think of the bigger picture, think of the reason that you decided to start your business.